Join us at the 2nd Annual Pharma Commercial Excellence Summitto explore how DTC Clinical AI is transforming patient engagement and accelerating diagnosis. Don’t miss our interactive panel discussion on the role of AI in Launch Excellence, where we’ll unpack actionable insights for patient and HCP communication alongside pharma’s leading voices.
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Interactive Panel: "The role of AI in Launch Excellence
- Actionable Insights for Patient and HCP Communication "
April 2nd, 2025 17:35 CET
Ada Health will be leading an interactive discussion at the Pharma Commercial Excellence Summit on how AI is reshaping the path to launch success.
Together with senior leaders from top pharmaceutical companies, we’ll explore how AI is helping teams unlock smarter, more personalized communication with patients and HCPs — and what it takes to make that a reality.
This open session is designed for conversation, not just observation. Join us as we tackle the real-world opportunities and challenges in applying AI to omnichannel strategy, regulatory compliance, and data-driven engagement.
Let’s talk about what’s working — and what’s next.
Speakers:
Randal Whitmore
Commercial Product Lead, Ada Health
Andy Parker
EMEA Ecommerce Sales & Commercial Director, Bayer
Stephane Brocker
VP, Head of Strategic Business Excellence – Global, Ipsen
Mark Petersen
Global Head of Omnichannel Execution Excellence, Boehringer Ingelheim
Eva Tiniakou
Associate Director Commercial Capabilities Lead Europe, Teva Pharmaceuticals
Yariv Hefez
Senior Vice President Head Global Business Franchise Oncology, Merck Group